ABB Robotics is launching its new PoWa cobot family in the rapidly growing market for collaborative robots—a market that is projected to grow by 20 percent annually over the next two years.
“Cobots are a segment that is growing significantly faster than traditional industrial robots, driven by demand from both small and medium-sized enterprises that are just beginning their automation journey, as well as large companies,” says Andrea Cassoni, Head of Collaborative Robots at ABB Robotics, and continues:
– These customers are looking for higher speeds and greater payloads, but also robots that are easier to use and feature a compact design. Established manufacturers want to automate heavier-duty applications with faster cycle times without the complexity and operational inflexibility associated with traditional industrial robots. We are meeting these needs with the global launch of our high-speed cobot family, powa—a name that symbolizes powerful, industrial-grade performance in the form of a compact collaborative robot.
The new PoWa family is designed to bridge the gap between traditional cobots—which often lack the speed and payload required for industrial applications—and conventional industrial robots, which are designed for highly specialized, large-scale automation environments that far exceed the needs of many collaborative tasks. With PoWa, ABB Robotics expands its cobot portfolio with industrial-grade performance.
PoWa cobots are extremely easy to use thanks to programmable buttons on the arm-side interface and code-free programming, and they are compatible with an extensive ecosystem of third-party accessories. PoWa can be unpacked and up and running in less than an hour and offers seamless plug-and-play capabilities with a wide range of tools. Here, connectivity and industrial-grade performance are combined with the flexibility of collaborative robots.
The new cobots are powered by ABB’s OmniCore control platform, delivering motion control, speed, and precision, and can be integrated with ABB Robotics’ ever-expanding suite of AI-driven software. Ensuring that collaborative robots can perform more tasks, in more locations, and execute them faster, safer, and smarter is part of ABB Robotics’ vision for more autonomous and versatile robotics. By developing intelligent, flexible, adaptive, and versatile collaborative robots, the robots’ ability to learn, understand, and plan independently is further enhanced, giving them greater autonomy and versatility.
ABB Robotics is one of the world’s leading robotics companies, with a comprehensive and integrated AI-driven portfolio that includes robots, cobots, and autonomous mobile robots (AMRs).






